In anticipation of the MotoGP 2024 event at the Mandalika Circuit from September 27-29, 2024, PT Idemitsu Lube Indonesia (Idemitsu Lubricants) is inviting several partner workshops in Indonesia to a dinner on Tuesday, September 24, 2024. This event aims to strengthen the relationship between Idemitsu and its customers and partner workshop owners across Indonesia.
The event will also be enlivened by the presence of Idemitsu riders, including Takaaki Nakagami (LCR Honda Idemitsu Rider Number 30 in the MotoGP class), Mario Suryo Aji (Number 34 in the Moto2 class), Somkiat Chantra (Number 35 in the Moto2 class), as well as Taiyo Furusato (Number 72 in the Moto3 class) and Tatchakorn Buasri (Number 5 in the Moto3 class). This dinner invitation is part of the “Workshop Appreciation Night” series of events organized by Idemitsu Indonesia for partner workshops that market Idemitsu oil in Indonesia.
“Workshop Appreciation Night is our way of expressing sincere gratitude and celebrating with customers and partners who have grown with Idemitsu. We are very excited to strengthen relationships with our customers and partner workshops. We believe that spending time with the riders will be a memorable experience for everyone involved,” said Asahi Katayama, Marketing Manager of Idemitsu Lubricants Indonesia.
In addition to discussing marketing strategies, the partner workshop owners will also be educated on how to enhance the brand image of Idemitsu Lubricants as a premium and trusted oil product. Asahi hopes that the enthusiasm and energy from loyal Idemitsu Lubricants customers will be a great source of motivation and inspiration for the riders as they prepare to perform at the Mandalika Circuit.
“This is a moment to strengthen relationships, share experiences, and inspire each other. We hope that through this meeting we can establish closer and more regular cooperation. Good cooperation will bring great benefits to all parties, including improving the quality of products and services to customers,” said Sutrisno from Digioto Workshop.
As part of this workshop series, Idemitsu Indonesia will hold a live broadcast on the Shopee marketplace platform on September 29, 2024, as part of its online marketing activities during the MotoGP event. The best offers will include large denomination Shopee vouchers and additional cashback for customers who provide the best reviews. For complete information about this campaign, follow Instagram @idemitsu_lube.